Tag Archives: advice

Why LinkedIn is just plain annoying sometimes


I like LinkedIn – it’s an excellent tool to build and nurture your professional network.

But there are some things LinkedIn does which are infuriatingly annoying.

One such example is its insistence on a regular basis to make you add each and every person, or other entity, you’ve ever exchanged an email with to your network.

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What’s hot in digital marketing in 2015?


I was recently asked to offer some thoughts on what will be hot in digital marketing in 2015 for a magazine feature article.

While I can’t replicate here all that I shared until that piece is published, here are a few of my related thoughts…

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Visualise your Twitter personality with Vizify


Last week I came across a fun and engaging way to give people a glimpse of what you’re all about on Twitter, courtesy of Vizify.

If you’re not already familiar with Vizify, check it out – it helps you create a series of interactive infographics that give a snapshot of who you are, where you can be found online and what you share and talk about.

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Why your social media NEEDS an owner

Who owns your social media?

Whose job is it to make sure your social media channels are updated frequently, monitored and generally kept in a tidy condition, fit to receive visitors?

The answer I’m after is not which department, team or agency looks after your social media endeavours, but rather which person within those groups has sole responsibility for your channels and activities.

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